Rethink Marketing Tech Products: A Coffee Chat

Martina sat down with Product Coffee for a conversation about how she sees the world's top technology companies approaching product marketing in ways that deliver value and create passion among their customers.

They talked about:

• How Product Managers, Product Marketers and Sales Teams partner at best in class companies to connect their customers to their products

• What types of people excel as Product Marketers, and who should think about taking on this role?

• Discovering and rediscovering "Product/Market Fit"